(Tourism constituents and tourism marketing in Oman ( Dhofar Governorate as a Model | ||
| مجلة القراءة والمعرفة | ||
| Article 12, Volume 19, العدد 216 أکتوبر الجزء الثانى, October 2019, Pages 1-17 PDF (758.74 K) | ||
| Document Type: المقالة الأصلية | ||
| DOI: 10.21608/mrk.2019.100405 | ||
| Author | ||
| Issa Taman Al amri | ||
| Univercity Mohamed | ||
| Abstract | ||
| Tourism in developing countries is seen as an important means of rapid investment, especially as there is a significant shift in tourism routes towards developing countries that have competed with developed countries in tourist attractions. The Sultanate of Oman is characterized by a variety of tourist attractions, making it ranked first in the Arabian Gulf, where the natural components of Dhofar province play a large role in the development of tourism through the exploitation of these elements and configured as a tourist product that attracts large numbers of tourists to promote and recreation and exercise hobbies and enjoy the unique climate for the province, which affects the tourism development of different types of tourism activities throughout the year, where the Omani Ministry of Tourism is engaged in organizing entertainment events throughout the year for the tourists and pilot the internal tourism movement. Based on the field data and the study of the various factors affecting tourism in the Sultanate of Oman - Dhofar Governorate model, analysis of its impact on the Omani product and how to market it locally, nationally and internationally. | ||
| Keywords | ||
| Tourism; Qualifications; Development; Marketing; Dhofar; Sultanate of Oman | ||
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