The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt
A. Ghnamm, S., A. Abdel Hamid, T., Alsamadicy, A. (2023). The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt. EKB Journal Management System, 14(4), 2602-2634. doi: 10.21608/jces.2023.337572
Shahenda A. Ghnamm; Talaat A. Abdel Hamid; Ahmed Alsamadicy. "The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt". EKB Journal Management System, 14, 4, 2023, 2602-2634. doi: 10.21608/jces.2023.337572
A. Ghnamm, S., A. Abdel Hamid, T., Alsamadicy, A. (2023). 'The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt', EKB Journal Management System, 14(4), pp. 2602-2634. doi: 10.21608/jces.2023.337572
A. Ghnamm, S., A. Abdel Hamid, T., Alsamadicy, A. The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt. EKB Journal Management System, 2023; 14(4): 2602-2634. doi: 10.21608/jces.2023.337572