Factors Affecting the Adoption of Artificial Intelligence in the Lebanese Education Sector | ||||
مجلة بحوث الأعمال | ||||
Volume 1, Issue 1, July 2024, Page 527-552 PDF (564.28 K) | ||||
Document Type: المقالة الأصلية | ||||
DOI: 10.21608/abs.2024.297916.1010 | ||||
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Author | ||||
Soumaya KAAKOUR ![]() ![]() | ||||
BEIRUT | ||||
Abstract | ||||
The education sector is leveraging cutting-edge technologies like artificial intelligence (AI) to provide better service and experience for students. These technological advancements transformed education into smart education, hence unlocking pristine avenues for research. This research examined the relationship between the factors that could affect the adoption of artificial intelligence in the Lebanese education sector. 300 respondents have been collected by using online survey form. Data has been analyzed, the findings indicated that the following factors (perceived curiosity, electronic word-of -mouth, self-efficiency, privacy and security, and awareness) have positive relationship toward the adoption of artificial intelligence in the Lebanese education sector. This study adds to existing theoretical knowledge of artificial intelligence in the education sector solutions where policymakers could use the findings to regulate the adoption toward artificial intelligence in the Lebanese education sector. Finally, conclusions and future research will be presented in this paper. | ||||
Keywords | ||||
Perceived curiosity; electronic word-of-mouth; self- efficiency; privacy and security; awareness; Adoption toward Artificial intelligence | ||||
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