Analyzing The Impact of Technical Malfunctions on The Market Value of Companies: An Event Study on Microsoft company | ||||
| المجلة العلمية للبحوث التجارية (جامعة المنوفية) | ||||
| Article 18, Volume 55, Issue 4, October 2024, Page 65-98 PDF (1.87 MB) | ||||
| Document Type: المقالة الأصلية | ||||
| DOI: 10.21608/sjsc.2024.311934.1490 | ||||
 View on SCiNiTO | ||||
| Author | ||||
ولاء نصرالدين جاد  
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| Higher Institute for Computer Science and Information Systems (CIS), New Cairo Academy | ||||
| Abstract | ||||
| Abstract Technology systems are an integral part of the accuracy and efficiency of financial reporting in the modern business landscape, and with companies increasingly relying on sophisticated software and digital tools to manage their financial statements, the potential impact of technological failures on stock price has become a major concern. This study aims to find out the impact of technological system failures on the stock price of companies, with a focus on the case study of Microsoft, in terms of the impact of malfunctions in the company's technological infrastructure on its financial results and the results of other companies that benefit from its services and analyzing the repercussions of these malfunctions on the stock price of those companies. Through a detailed review of system failures within Microsoft, the study identifies key patterns and impacts on market value. It assesses the extent of these impacts, considering both direct financial consequences and indirect effects on operational efficiency and stakeholder confidence. In addition, the research explores the strategies Microsoft is implementing to address and mitigate the risks associated with technological failures. The findings highlight the critical importance of strong technology systems in maintaining financial stability and performance, by providing insights into how large corporations manage and recover from technological malfunctions and provide valuable recommendations to enhance system resilience and protect financial integrity. | ||||
| Keywords | ||||
| Technical Malfunctions; Stock Prices; Market Value; Microsoft | ||||
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