The Impact of Online Gambling Applications on Egyptian Teenagers: An Exploration through Uses and Gratifications Theory and the Dualistic Model of Passion | ||||
مجلة بحوث الإعلام الرقمي | ||||
Articles in Press, Accepted Manuscript, Available Online from 17 May 2025 | ||||
Document Type: المقالة الأصلية | ||||
DOI: 10.21608/jsmd.2025.382552.1020 | ||||
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Authors | ||||
فداء عبدالدايم ![]() ![]() | ||||
1قسم الصحافة، كلية الإعلام، جامعة الأهرام الكندية | ||||
2قسم الاذاعة والتليفزيون، كلية الإعلام، جامعة الأهرام الكندية | ||||
3قسم العلاقات العامة والاعلان، كلية الإعلام، جامعة الأهرام الكندية | ||||
4قسم الصحافة، كلية الإعلام، جامعة الأهرام الكندية | ||||
Abstract | ||||
This study explores the impact of online gambling applications on Egyptian teenagers, focusing on usage patterns, motivations, psychological effects, and the influence on academic and social dimensions. Utilizing a quantitative research method, a survey was conducted on Egyptian teenagers. The study revealed that social media is the primary source of awareness about gambling applications, with many respondents learning about these platforms through such channels. While most participants reported rare engagement with gambling applications, lotteries emerged as the most popular activity. Competitive motivations dominated, with the majority citing peer competition as their primary reason for participation. The results showed that most respondents spent minimal amounts on gambling, with a smaller group spending more. Most reported no security issues with their accounts. Mobile phones were the preferred device, and Bet365 was the most popular platform. The results are interpreted through the lens of the Uses and Gratifications Theory (UGT) and the Dualistic Model of Passion (DMP). UGT supports the finding that peer competition is a key motivator for most users, consistent with Katz’s emphasis on the role of subjective choice in media use. The DMP further clarifies the psychological impact of gambling. It distinguishes between harmonious passion, where gambling is integrated into daily life with minimal conflict, and obsessive passion, seen in frequent users (19.6%), driven by external pressures such as peer competition or the desire for financial gain. This obsession led to negative outcomes, such as academic decline or stress. | ||||
Keywords | ||||
Online Gambling; Egyptian Teenagers; Social Media; Mobile Applications; Psychological Impact | ||||
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