العَلاقة بين استخدام مواقع التسوق لأبعاد التسويق العصبي وقدرته على بناء عَلاقات مع العملاء- دراسة تحليلية

-Maroush, E., Mulhassan, A. (2021). jadaliat albued al'akhlaqiu fi altaswiq aleasabii- dirasat tahliliata, majalat aliastiratijiat waltanmiati, 11(4).

-Yousef, A. (2024), dawr murtakazat altaswiq aleasabii fi taeziz albasirat altaswiqiati- dirasat tahliliat lara' eayinat min aleamilin fi eadad min almataeim fi muhafazat dahuk, majalat alghuraa lileulum alaiqtisadiat wal'iidariati, 3(2).

-Daghwi, H. (2024), tathir altaswiq aleasabii fi tahsin alsuwrat aldhihniat almudrikat ladaa alzabuni- bahth tahliliun fi kuliyat al'iimam alkazim, majalat almustansiriat lildirasat alearabiat walduwliati, 88(2).

-Zein Al-Abidin, D. (2020), dirasat waqie altaswiq aleasabii fi almunazamat altijariat alsuwriati, majalat jamieat Tishrin lilbuhuth waldirasat aleilmiati, 42(1).

- Maseud, R. (2019). 'iimkaniat akhtiar namudhaj altaswiq aleasabii watathiruh ealaa aleaql alshirayiyi lilzabuna, majalat altarathi, 1(3).

-Salami, S. (2020), tiqniaat altaswiq aleasabii kaliat aitisal hadithat liaistihdaf alsuwrat aldhihniat lilealamat altijariati, majalat afaq lilbuhuth waldirasati, 2(4).

-Abdel Aziz, S. (2021), alaistifadat min altaswiq aleasabii fi mukhatabat hawasi almustahlik lidaem qararat muntajat alhanin 'iilaa almadi- dirasat aistitlaeiati, almajalat aleilmiat lildirasat altijariat walbiyiyati, 4(4).

- Fahmi, S. (2020). 'athar astikhdam tiqniaat altaswiq aleasabii ealaa jawdat alkhadmat alsiyahiati, almajalat aleilmiat lildirasat altijariat walbiyiyati, 1(2).

-Abd alqadir, A. (2023). al'asbaqiat altanafusiat lilmunazamat alsiyahiat fi zili altaswiq aleasabii: dirasat maydaniat fi eadad min mataeim aldarajat almumtazat fi muhafazat Baghdad, majalat aljamieat aleiraqiati, 3(1).

-Makki, F. (2020), altaswiq wal'iishhar aleasabii- mafahim watatbiqati, majalat huqul maerifiat lileulum aliajtimaeiat wal'iinsaniati, 1(3).

-Lushan, M. (2019), altaswiq aleasabiu waltawajuh nahw mukhatabat dimagh almustahlikina, majalat almaydan lildirasat alriyadiat waliajtimaeiat wal'iinsaniati, 5(1).

-Khayri, N. (2020). tathir altaswiq aleasabii ealaa astiratijiat aldieayat wal'iielani, majalat Afaq lilbuhuth waldirasati, 2(1).

-Abd Alwahid, Y. (2019). 'athar altaswiq aleasabii ealaa alsuluk alshirayiyi lilmustahlik alnihayiyi min khilal al'iielanat almuajahat bialtatbiq ealaa sharikat khidmat almahmul bijumhuriat Misr alearabiati, almajalat aleilmiat lilbuhuth altijariati, 3(2).

1- Behzad Izadi &Ali Ghaedi, Neuropsychological Responses of Consumers to Promotion Strategies & the Decision to Buy Sports Products, Asia Pacific Journal of Marketing & Logistics, Vol 34, No6, (2022).

2- Ian Michael &Filareti Kotsi,A Study of Unconscious Emotional &Cognitive Responses to Tourism Images Using a Neuroscience Mehod, Journal of Islamic Marketing ,Vol10,No2,(2019).

3- Jakub Bercik &Anna Mravcova ,Facereader as a Neuromarketing Tool to Compare the Olfactory Prefrences of Customers in Selected Markets,Spanish Journal of Marketing,Vol 1,(2024).

4- Karina Pagan & Vishwas Maheshwari,Evaluating Cognitive Processing &Preferences Through Brain Responses towards Country of Oigin for Wines:the Role of Gender &Involvement ,International Journal of Wine Business Research ,Vol 33,No4,(2021).

5-Luis Alberto Casado Aranda & Juan Sanchez Fernandez, Advances in Neuroscience & Marketing: Analyzing Tool Possibilities & Research Opportunities, Spanish Journal of Marketing, Vol 26, No 1, (2022).

6-Muhammad Faisal Shahzad &Abdual Waheed,Inside out,Social Media Videos &Destination Branding ,Neuromarketing Using EEG Technique,Journal of Islamic Marketing ,Vol 15,No3,(2024).

7- Maria Preze&Alberto Celdran, Data Fusion in Neuromarketing: Multimodel analysis of Biosignals, Lifecycle, Current Advances, Datasets, Trends and Challenges, Journal of Information Fusion, Vol 105, (2024).

8-Rumen Pozharliev &Dario Rossi, Consumer Self-reported &Brian Responses to Advertising Post on Instagram: The Effect of Number of Followers &Arguments Quality, European Journal of Marketing, Vol56, No3, (2022).

9-Rachana Chattopadhyay, Journey of Neuroscience: Marketing Management to Organizational Behavior, Management Research Review, Vol 43, No9, (2020).

10- Shobhit Kakaria &Enrique Bigne, Cognitive Load During Planned & Unplanned Virtual Shopping: Evidence from a Neurophysiological Perspective, International Journal of Information Management, Vol 72, (2023).

11- Shikha Bhardwaj &Abhishek Behl, Exploring the Boundries of Neuromarketing through Systematic Investigation, Journal of Business Resaerch.Vol 154, (2023).

- Jenko, S. (2024), altaswiq aleasabi, dar alfaruq lilnashr waltawzie.

-Sonik G., and Ronald L. (2020), 'iidarat aleumala' kaistithmarat tawilat al'amda- alqimat alastiratijiat lileumala' ealaa almadaa altawili, Aldaar alearabiat lileulumi.

-Alsameidii, M. (2019), 'iidarat ealaqat alzabun, dar Alyazurii aleilmiati.

4- Hilal, M. (2024), altaswiq aleasabiu wallaeib fi aleuquli, altabeat al'uwlaa, markaz Tatwir al'ada' waltanmiat lilnashr waltawziei.

1-Alireza Nankali &Maria Palazzo, (2020), Beyond Multi channel Marketing, Emerald Publishing limited.

2-Angela Beccanulli &Rossella c. Gambetti, (2022), The Emerald Handbook of Multi Stakeholder Communication, Emerald Publishing limited.

3-Dekar Urmash, (2020), E-services Adoption: Processing by Firms in Developing Nations- Advances in Business Marketing & Purchasing, Emerald Publishing limited.

4- Dung Le & Vanessa Ratten, (2021), Developing Digital Marketing, Emerald Publishing limited.

5- Emily D. Campion &Michael A. Campion, (2020), Research in Personnel and Human Resources Management, Emerald Publishing limited.

6- Hakan Boz & Erdogan Koc, Advanced Research Methods in Hospitality and Tourism, Emerald Publishing limited.

7- Paulo Pires & Jose Santos, (2024), The Impact of Digitalization on Current Marketing Strategies, Emerald Publishing limited.

8-Pankaj Singh& Ruchi Kushwaha, A Qualitative Study on Analysing the Role of Mimicking Technology in Electronic Customer Relationship Management- Acase of service sector, Emerald Publishing limited.