Beyond the Minaret: Integrating Authenticity, Halal-Centric Hospitality, and Experiential Quality at Islamic Heritage Sites for Tourist Satisfaction and Loyalty | ||
| The International Journal of Tourism and Hospitality Studies | ||
| Volume 9, Issue 2, October 2025, Pages 209-241 PDF (755.19 K) | ||
| Document Type: Original Article | ||
| DOI: 10.21608/ijthsx.2025.409500.1176 | ||
| Authors | ||
| Abdelrahman Ahmed Abdelhai Abdelghani* 1; Mamdouh Ahmed Mohammed2; Hebatallah Ahmed Mokhtar Ahmed1 | ||
| 1Prince Sattam Bin Abdulaziz University | ||
| 2Higher Institute of Tourism and Hotels, EGOTH, Luxor | ||
| Abstract | ||
| "This study examines how perceived authenticity, halal-centric hospitality, and experiential quality collectively drive tourist satisfaction and loyalty at Islamic heritage sites, with tourist type as a moderator. Using a quantitative approach with a cross-sectional survey of 350 visitors to Islamic Cairo (a UNESCO World Heritage site), the findings reveal that experiential quality exerts the strongest influence on satisfaction (β = 0.298, *p* < 0.001), followed by perceived authenticity (β = 0.287) and halal-centric hospitality (β = 0.241). Satisfaction significantly predicts loyalty (β = 0.762, *p* < 0.001), particularly among religious tourists. Tourist type systematically moderates these relationships: religious tourists prioritize halal services, while leisure tourists value experiential quality and authenticity. The findings advance Islamic heritage tourism theory by integrating service quality, cultural authenticity, and motivational segmentation, offering practical strategies for tailored site management and marketing. The study also demonstrates the relationship between perceived authenticity, halal hospitality, experience quality, tourist satisfaction, loyalty, and SDGs. | ||
| Keywords | ||
| Islamic heritage tourism; Tourist satisfaction; Halal-centric hospitality; Perceived authenticity; Experiential quality | ||
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