the effect of cause related marketing on consumer purchase intention | ||
| المجلة العلمية للدراسات التجارية والبيئية | ||
| Article 28, Volume 10, العدد الثالث الجزء الثانی - Serial Number 28, July 2019, Pages 25-49 PDF (284.24 K) | ||
| Document Type: المقالة الأصلية | ||
| DOI: 10.21608/jces.2019.51976 | ||
| Author | ||
| Toka Farouk Mohamed Ahmed Moussa* | ||
| Abstract | ||
| this study main purpose is to investigate the effect cause related marketing campanies on consumers purchase intention | ||
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