Number of Articles: 3 | ||
1 | The Effect of Store Environment on Shoppers Urge to Buy Impulsively: An Application of Stimulus-Organism-Response Paradigm | |
Volume 51, Issue 4, December 2021, Page 211-246 | ||
Rasha H. A. Mostafa; Reham Elseidi | ||
2 | The Moderating Role of Individual Cultural Values on the Relation between TPB Predictors and Entrepreneurial Intention: Evidence from Egypt and Scotland, UK | |
Volume 51, Issue 2, July 2021, Page 277-324 | ||
Rasha H. A. Mostafa | ||
3 | The Effect of Social Networks Advertisements on Egyptian Consumers’ Purchase Behaviour | |
Volume 50, Issue 3, October 2020, Page 13-52 | ||
Rasha H. A. Mostafa; Madiha Metawie | ||