Number of Articles: 2 | ||
1 | The moderating role of demographic characteristics between green marketing mix of eco-friendly products and customer switching behaviour: a case of the Egyptian automobile market | |
Volume 12, Issue 1, January 2021, Page 445-492 | ||
Sherif Taher Mohammed; Reem Mohamed Shafie | ||
2 | The Mediating Role of Golden Square of Marketing between Effective Product Packaging Elements and Customer Patronage: An Empirical Study on Cosmetics and Beauty Care Products in Egypt | |
Volume 11, العدد الرابع, October 2020, Page 716-775 | ||
Sherif Taher Mohammed; Sara Abd-El Fattah Hammad | ||