EKB Journal Management System
Keywords = Greater Cairo hotels
Number of Articles: 3

1

The Impact of Online Communities-based Social Customer Relationship Management (S-CRM) on Customer Loyalty and Brand Image on Hotels

Volume 21, Issue 2, December 2021, Page 206-232
Yasser Ibrahim; Tamer M Abbas; Mohamed Ahmed Kamal

2

The Use of Electronic Customer Relationship Management (E-CRM) Features through Hotel’ Website to Enhance Customer Loyalty and Brand Image

Volume 21, Issue 1, December 2021, Page 103-125
Yasser Ibrahim; Tamer Abbas; Mohamed Kamal

3

Mobile Marketing in Small and Medium Hotel Enterprises

Volume 1, Issue 1, October 2015, Page 251-264
Yousery Elsayed