Keywords = market Positioning
| Number of Articles: 1 | ||
| 1 | Applying First Mover strategy and its impact on Market Positioning: An empirical study on a sample of Jordanian tourist hotels | |
| Volume 14, Issue 2, 2017, Page 95-114 | ||
| Faleh Al Houry; Asaad Abu Rumman; Maher Odeh Shamayleh | ||
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