Awarness and Purchasing Decisions of Consumer toward Eco-Friendly Texile Products | ||||
| Alexandria Science Exchange Journal | ||||
| Article 16, Volume 35, April-June - Serial Number 2, April 2014, Page 175-189 PDF (215.93 K) | ||||
| Document Type: Original Article | ||||
| DOI: 10.21608/asejaiqjsae.2014.155620 | ||||
 View on SCiNiTO | ||||
| Authors | ||||
| Samia Ibrahim Lotfy EL-Saman; Maha Soliman Abo Talab; Naglaa Abd EL-Salam Mahmoud; Nahla Essam Mohammed Abd EL-Fattah | ||||
| Abstract | ||||
| The Study aims to identifyAwarness and Purchasing Decisions of Consumer toward Eco-Friendly TextilProducts. This study was conducted on a accidental Sample Of 300 Consumer in Alexandria. The data were collected by using a questionnaire through personal interview. The data were analysed statistically using spss were prercentages, frequency table and sample correlation coefficient .The study reveald that :- -knowldeges and practices of participants toward Eco-Friendly Textile products were low, Consumer Attiutdes desire to choose Eco-Friendly productys. -Low percentage of the Participants with rational purchasing Deiesions toward Eco- Friendly Textile products. -There were statistically a positive signicficant correlation between knowledges, practices, and Attiduts of participants toward Eco-Friendly Textile products and the Level of Educatin, type of Housing at a probability of 0.01, also there were positive significant correlation between practices and Attiutdes of participants toward Eco-Friendly Textile products and income at a probability of 0.05. -The results showed a positive significant correlation between Awarness of participants toward Eco-Friendly Textile products and Level of Education, Income. at a probability of 0.01, and age, type of housing at a probability of 0.05 | ||||
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