Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities
Khataan, A., Metwally, A., Labib, A. (2022). Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities. EKB Journal Management System, 59(2), 243-274. doi: 10.21608/acj.2022.241740
Abdallah Mohamed Khataan; Ayman Hassan Metwally; Ashraf Adel Labib. "Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities". EKB Journal Management System, 59, 2, 2022, 243-274. doi: 10.21608/acj.2022.241740
Khataan, A., Metwally, A., Labib, A. (2022). 'Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities', EKB Journal Management System, 59(2), pp. 243-274. doi: 10.21608/acj.2022.241740
Khataan, A., Metwally, A., Labib, A. Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities. EKB Journal Management System, 2022; 59(2): 243-274. doi: 10.21608/acj.2022.241740

Theoretical Framework for Exploring Factors Affecting Student’s Intention to Use Facebook in the Egyptian Universities

مجلة جامعة الإسکندرية للعلوم الإدارية
Article 8, Volume 59, Issue 2, March 2022, Page 243-274  XML PDF (6.81 MB)
Document Type: المقالة الأصلية
DOI: 10.21608/acj.2022.241740
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Authors
Abdallah Mohamed Khataan1; Ayman Hassan Metwally email 2; Ashraf Adel Labib3
1Teacher assistant in management and marketing College of business and technology, Arab Academy for science, technology and maritime transport
2associate professor of management College of business and technology, Arab Academy for science, technology and maritime transport
3College of business and technology, Arab Academy professor of management, for science, technology and maritime transport
Abstract
The research paper aims at developing a conceptual model that identifies the factors affecting students' intention to use Facebook in education. Therefore, the researcher works first on investigating previous theories and models of social media adoption to be able to identify the suitable variables for this model. Then, the researcher depends on collecting previous literature that had examined those variables. Finally, develop a model and identify the relations of this model. Additionally, the paper provides a conclusion and recommendations for future researchers at the end.
Keywords
social media adoption; Facebook; unified theory of acceptance and use of technology; uses and gratifications theory
References
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