ECONOMIC, SOCIAL AND COMMUNICATIONAL FACTORS ASSOCIATED WITH DEVELOPING ROLE OF TV. PROGRAMS AMONG RURAL WOMEN IN THREE VILLAGES IN ALEXANDERIA, BEHAIRA AND MENOFIA GOVERNORATE. | ||||
Journal of Agricultural Economics and Social Sciences | ||||
Article 1, Volume 28, Issue 1, January 2003, Page 379-390 PDF (3.33 MB) | ||||
Document Type: Original Article | ||||
DOI: 10.21608/jaess.2003.242204 | ||||
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Authors | ||||
Laila A. T. Ahmad,1; Nagwa A. Hassan2 | ||||
1Rural Development, Fac. of Agric., Menofyia University | ||||
2Agricultural extension and Rural Development Institute (Alex. Branch) | ||||
Abstract | ||||
The study aimed to identify the parameters associated With the Developing role of TV Programs. Data have been collected out from a random sample consisted of 21 0 rural women. The main Findings are: - 1- The main reasons to watch TV programs are: -Entertainment, gaining home skills, amusement and learning also, and getting useful information, in percentages (66.2 %), (42.9 %), (41.4 %) and, (33.8%) . respectively. 2- The study discovered that there is an association between the developing role of TV programs and each of the following independent variables, educational status, living standard, information sources, cosmopolitans, leadership, home innovation, regular viewing and lately modern ideas attitudes. 3-Main fields of making use of TV programs ever pregnant health (47%) and child good feed (30.5 %). | ||||
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