The Effectiveness of Evocative Words for Self-Expression in Advertising Message and Its Role in Supporting Societal Behavior | ||
International Design Journal | ||
Article 34, Volume 14, Issue 1 - Serial Number 59, January and February 2024, Pages 481-490 PDF (2.01 M) | ||
DOI: 10.21608/idj.2024.330634 | ||
Author | ||
Manar Mohammed Yahia Al Qadhi | ||
Lecturer of Advertising Design, Faculty of Applied Arts, October 6 University | ||
Keywords | ||
Evocative Words; Citizenship; Self; expression; Societal behavior | ||
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