the effect of cause related marketing on consumer purchase intention | ||||
| المجلة العلمية للدراسات التجارية والبيئية | ||||
| Article 28, Volume 10, العدد الثالث الجزء الثانی - Serial Number 28, July 2019, Page 25-49 PDF (284.24 K) | ||||
| Document Type: المقالة الأصلية | ||||
| DOI: 10.21608/jces.2019.51976 | ||||
 View on SCiNiTO | ||||
| Author | ||||
| Toka Farouk Mohamed Ahmed Moussa* | ||||
| Abstract | ||||
| this study main purpose is to investigate the effect cause related marketing campanies on consumers purchase intention | ||||
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