The Impact of Tourism on The Cultural Identity at The Age of Globalization Egyptian Perspective | ||||
Journal of Association of Arab Universities for Tourism and Hospitality | ||||
Article 15, Volume 11, Issue 1, 2014, Page 65-75 PDF (208.37 K) | ||||
Document Type: Original Article | ||||
DOI: 10.21608/jaauth.2014.54041 | ||||
View on SCiNiTO | ||||
Authors | ||||
Nashwa Talaat1; Soha Bahgat Farag2 | ||||
1Faculty of Tourism and Hotels, Sadat City University | ||||
2Tourism Department, The Higher Institute of Specific Studies-Giza | ||||
Abstract | ||||
Tourism is not only reaching previously isolated parts of the globe but is reshaping social life and identity at home as well. It is now very obvious that tourism associated with globalization changes the Egyptian cultural identity. This research aims to reveal and explain the existing interactions between globalization process and cultural identity. The question is: Does globalization influence the cultural identity of the Egyptian citizens? Accordingly the hypothesis of this research is: “Cultural identity is at risk with the negative effects of tourism associated with globalization.” As theoretical framework, the article dealt with two concepts, “grobalization” and “glocalization.”, | ||||
Keywords | ||||
Globalization; cultural identity; grobalization; glocalization | ||||
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