Special Events in the Tourism and Hospitality Industry: A Comparative Study on Volunteering Motivations of University Students | ||||
| Journal of Association of Arab Universities for Tourism and Hospitality | ||||
| Article 9, Volume 12, Issue 1, 2015, Page 129-139 PDF (513.41 K) | ||||
| Document Type: Original Article | ||||
| DOI: 10.21608/jaauth.2015.67237 | ||||
 View on SCiNiTO | ||||
| Authors | ||||
| Eman Mahmoud1; Ghada Mohamed Bassiony2 | ||||
| 1Department of Hotels studies, High Institute of Tourism, Hotels and Computer, El- Syouf, Alexandria Department of Food Science, University of Guelph, Canada | ||||
| 2Department of Tourism studies, High Institute of Tourism, Hotels and Computer, El- Syouf, Alexandria, Faculty of Tourism and Hotel Management Pharos University, Alexandria | ||||
| Abstract | ||||
| This study investigates motivations of volunteering university students regarding participation in special tourism events, by taking the city of Alexandria, Egypt as a case study. Also, the gender effects on motivations are examined and a comparison between the public and private university students is carried out. Nine main motivational dimensions were analyzed including, experience, fun and enjoyment, people and friends, personnel purposes, community support, curriculum vitae and career, skills and knowledge, learning alanguage, and cultural. The results revealed that fun, experience and people had the highest impact on volunteering university students. No significant differences were found among private and public university students. Also, the results showed that females were significantly more likely to be motivated by the factor of community support than males. The theoretical and practical implications of these findings contribute in the development of special events industry and assist events' organizers and managers to update and develop different strategies that effectively meet the needs of current and potential volunteers. | ||||
| Keywords | ||||
| Event-management; Special events; university students; Volunteering; motivation; tourism | ||||
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