EKB Journal Management System

1.

Front Matter

Pages 0-0

2.

Editorial

Pages 1-2
Amani Badawy; Hebatallah Aref; Amira El Zohiery

3.

Similar Themes, Different Readings: A Comparative Visual Social Semiotic Analysis of Selected Paintings

Pages 3-41
Randa Anwar Halim

4.

Persuasion in Anti-Smoking Advertisements: A Multimodal Approach

Pages 42-66
Wessam Ibrahim

5.

A Cognitive Linguistic Analysis of Anti-Plastic Digital Discourse

Pages 67-94
Dalia Hamed

6.

Donald Trump's Use of Dysphemism for Mass Persuasion

Pages 95-109
Islam Muhammad

7.

Weak #Preemies are #MIRACLES #FIGHTERS: Hashtaged Coupling-Metaphors as Instantiations of Bonding Affiliation

Pages 110-128
Rania Magdi Fawzy

8.

Orientalism Goes to the Movies: A Critical Discourse Analysis of The Dictator

Pages 129-157
Rania Abdel Meguid

9.

Meta-discourse Use of Egyptian Researchers Writing English Research Articles for International Publication

Pages 158-179
Ahmed M. Alaa Eldin Mohamed

10.

Approaches to English for Academic Purposes for Non-native Speakers of English

Pages 180-194
Heba Bakry

11.

The Representation of Male Leads in Selected Animated Films: A Visual Analysis

Pages 195-225
Sarah Shehattah

12.

Volunteers as Agents of Change: A Study of the Manipulation of Scientific Knowledge through Translating Hedges in Popular Science Texts into Arabic

Pages 226-244
Amira Ali

13.

Paratextual Aspects in the Translation of Nawal Saadawi's The Innocence of the Devil

Pages 245-257
Maha Ashraf

14.

Translators' Prefaces to Literary Works a Means to Visibility of Invisibility?: A CDA Approach to Analyze Translators' Prefaces as Part of the Paratext

Pages 258-279
Sarah Fayed

15.

Luise von Flotow and Hala Kamal (eds.), The Routledge Handbook of Translation, Feminism and Gender

Pages 280-284
Nihal Nour; Aya Sami