EKB Journal Management System
Keywords = Viral Marketing
Number of Articles: 9

1

تقييم استخدام تقنيات التسويق الخفي في شركات الطيران من وجهة نظر العملاء

Volume 7, Issue 1, June 2023, Page 1-24
بسام سمير الرميدي; محمد شعبان إسماعيل

2

The Relationship Between Buzz Marketing on Social Media Platforms and SMEs' Performance

Volume 3, Issue 1, March 2023, Page 182-212
أحمد فكري العلاوي; سماء طاهر عطية; منى محمد صالح

3

Viral Marketing Strategies as a Tool for Promoting Egyptian Travel Agencies

Volume 5, Issue 2, December 2022, Page 177-194
Yasmine Mohsen Elsayeh; Hanan El Assar; Amany Nabil

4

دور استراتيجيات التسويق الترويجى والشفهي في إثراء الحملات الإعلانية المعاصرة في مصر

Volume 7, Issue 32, March 2022, Page 593-610
دينا مجدى

5

The role of viral advertising in increasing market penetration and building consumer awareness of products and brands

Volume 12, Issue 1, January and February 2022, Page 283-297
Nevin Mohamed Ahmed Al-Refai

6

The Effect of Viral Marketing on the Purchase Decision of Tourism and Hotel Services

Volume 21, Issue 1, December 2021, Page 229-243
amira Mohamed Elnady; Mahmoud Ahmed Mohamed Saleh; Rania elsayed ibrahim abouelenien

7

The Effect of Viral Marketing Implementation on Sales Revenues of Home Electric Appliances Companies in Egypt

Volume 35, Issue 4, December 2021, Page 1-45
Shereen Aly Hussien Aly Abdou

8

The Viral Marketing (VM) Role in Directing Customer Purchasing Decisions Regarding Fast Food in Egypt

Volume 16, Issue 1, June 2019, Page 80-89
Mohamed .S. Ghanem

9

Viral Marketing Adoption among Egyptian Travel Agents: Perceived Benefits and Barriers

Volume 11, Issue 2, 2014, Page 153-166
mohammad Soliman