Architecture and Media -“ Media Facades ” | ||||
| The International Conference on Civil and Architecture Engineering | ||||
| Article 31, Volume 8, 8th International Conference on Civil and Architecture Engineering, May 2010, Page 1-13 PDF (563.96 K) | ||||
| Document Type: Original Article | ||||
| DOI: 10.21608/iccae.2010.44433 | ||||
 View on SCiNiTO | ||||
| Authors | ||||
| Ashraf M. Abdel-Mohsen1; Zaid Ibrahim Zaid M.2 | ||||
| 1Associate Professor of Architecture, Department of Architecture, Faculty of Engineering, Ain Shams University, Cairo, Egypt. | ||||
| 2Department of Architecture, Faculty of Engineering, Ain Shams University, Cairo, Egypt. | ||||
| Abstract | ||||
| Abstract: This paper research will discuss the new technology appeared by the end of 20th century and developed quickly in 21st century .This technology embedding media and architecture through technology which is called “Mediatecture” or media facades. The research will discuss the historical background of this technology then it will be presenting the shifts in technology and how it’s effecting on the appearance of buildings through two main examples “Times Square” and “Shibuya Crossing”. Therefore thus research will introduce the classification of media facades by the technical categories mechanical media facades and electronic media facades. Finally the research will suggest and demonstrate for architects and designers the first thoughts when designing media facades. | ||||
| Keywords | ||||
| Media Facades; Media; Architecture; Mediatecture; Technical Category | ||||
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