EKB Journal Management System
1.

Eloquence of Speech as Expressed on Private Monuments

Pages 1-30
Rania Younes Merzeban
2.

An Unpublished Silver Toe Ring with A Fly (JE 70385)

Pages 31-47
Raghda Seddik; Randa Alaa El-Din Fouad
3.

Neuromarketing as a Novel Method to Tourism Destination Marketing: Evidence from Egypt

Pages 48-74
Hebatallah Ali Gaafar; Bassam Al-Romeedy
4.

Exploring Permission Based Tourism Marketing Drivers and Challenges from The Customer Perspectives

Pages 75-91
Hanan Ali; Marwa Wahba; Raghda Badr El-Deen
5.

Adaptive Resilience of Hospitality Enterprises: Key Practices Learned from the COVID-19 Pandemic

Pages 92-109
Abuelkassem A.A. Mohammad; Moamen Kamel AbouElezz
6.

Influence of Electronic Word of Mouth on Customer Reservations Decision Making in Egyptian Hotels

Pages 110-131
Sherif Soliman; Nancy Awadallah Awad; Sameh Gamal Saad Soliman
7.

The Impact of COVID-19 Disruptions on Hotel Supply Chain Resilience and Robustness: The Role of Risk Alleviation Practices

Pages 132-152
Mahmoud Abou Kamar
8.

The Effect of Tourism and Hotel Activity on the Employees’ Identity

Pages 153-179
Hany Kozmal; Mahmoud Ahmed Mohamed Saleh; Salama Ammar
9.

Factors Affecting Customers Purchase Decision in Fast Food Restaurants: The Mediating Role of Dissatisfaction and Negative Word of Mouth

Pages 180-199
Maher Hossny
10.

Challenges of Implementing Sustainable Practices in Purchasing Process Management: A Case Study on One of The Five-Star Hotel Chain in Cairo

Pages 200-220
Mohammed Hassan; Omnia Wafy; Mahmoud Hewedi; Azza Ali
11.

How Can Workplace Friendship Affect Employees' Resistance to Change in Egyptian Hotels?: Gender diversity as a moderator?

Pages 221-232
Moataz bellah Ibrahim; Sameh Fayyad
12.

The Importance of Cultural Events on Improving the Image of Egypt as a Tourist Destination “The Procession of Transferring the Royal Mummies to the Museum of Civilization”

Pages 233-255
Sara Wahba
13.

The Impact of Sustainable Marketing on the Diversification of the Tourism Product for Archaeological Sites in Egypt, By Application to Luxor Governorate

Pages 256-284
Sara Wahba
14.

The Role of Green Human Resource Management Practices in Promoting Green Innovation among Employees of Tourism Companies

Pages 285-312
Sara Elmogy
15.

The Impact of the Application of Precautionary Measures for the Corona Virus on the Demand of Customers to Heritage Cafes

Pages 313-342
Suzan Elsayed Abdelrassoul; Hany Kozmal
16.

Types of Intermediaries in Popular Religion

Pages 380-401
Yasmin Ahmed Mohamed; Manal Borhan Hammad; Dina El Gabry
17.

Studying the Factors Affecting the Promotion of Museum Visits Applied to Egypt

Pages 343-379
Saber Yahia Marzouki