EKB Journal Management System
Keywords = customer engagement
Number of Articles: 9

1

The effect of Digitalization on Customer Engagement Applied on Microfinance Non-Banking Companies in Egypt

Volume 5, Issue 1, January 2024, Page 1-29
Abdalla Elnaggar; Abdel-Aziz Hassan

2

How does gamification foster customer engagement and continued use of smart wearable devices for health and Wellness?

Volume 14, Issue 2, April 2023, Page 298-379
Sahar Ahmed Nagaty

3

العلاقة بيـن إدراک عملاء المطاعم بمدينة المنصورة لابتکارية المطعم ودفاعهم عنه: الدور الوسيط لارتباط العملاء والمعدل لانفتاحهم على الخبـرة في ظل أزمة فيـروس کورونا COVID-19

Volume 43, Issue 1, March 2023, Page 407-438
محمد عبد النبي خشان

4

The Effect of Customer Engagement in the Relationship between Brand Commitment and Customer Retention

Volume 13, Issue 3, July 2022, Page 557-615
Azza Abdel Kader El Borsaly; Esraa Kamel Mahni

5

Online Customer Engagement as A Mediating Variable Between Social-Media Marketing and Customer Satisfaction: Using Big Data Analytics and Natural Language Processing

Volume 8, Issue 14, July 2022, Page 332-365
Mohamed M. Ibrahim; Mona Nashaat

6

أثر إستخدام أبعاد التلعيب على الولاء للعلامة التجارية: تحليل الدور الوسيط للإرتباط والقيمة التحويلية للعميل – دراسة تطبيقية

Volume 59, Issue 1, January 2022, Page 137-182
إيناس محمد العباسى

7

The Role of customer engagement in improving human sigma: Applied study on Egyptian banking sector

Volume 35, Issue 2, June 2021, Page 1-20
مصطفى حاتم البلک

8

The mediating role of Customer Engagement in the relationship between Content Marketing and Electronic Word of Mouth: A case of online food ordering and delivery applications in Egypt

Volume 7, Issue 11, January 2021, Page 221-252
Ahmed Mohamed Nagi; Sherif Taher Mohammed

9

Toward Business Improvement through Employee-Customer Engagement in the Hotel Industry: Human-Sigma Approach

Volume 14, Issue 1, 2017, Page 171-184
Emad Mohamed Abdel-Aal; Hazem Ahmed Khairy