EKB Journal Management System

Keywords = CONSUMER BEHAVIOR

Number of Articles: 31

1		واقع السلوك الإستهلاكي عبر وسائل الإعلام الجديد لدي مشجعي أندية كرة القدم
	Volume 51, Issue 1, July 2024, Page 239-254
	فتاه محمد المرسي عطيه
	View Article \| PDF 384.17 K \| View on SCiNiTO

2		تأثير استخدام أدوات الذكاء الاصطناعي في التنبؤ بسلوك المستهلك -دراسة شبه تجريبية في إطار نموذج قبول التكنولوجيا
	Volume 70, Issue 2, April 2024, Page 987-1070
	نهى سامى ابراهيم
	View Article \| PDF 11.77 MB \| View on SCiNiTO

3		Impact of the Outbreak of the COVID- 19 Virus on Online Compulsive Buying Obsession in Alexandria Governorate
	Volume 69, Issue 1, March 2024, Page 1-15
	Aya Samir Salem
	View Article \| PDF 729.3 K \| View on SCiNiTO

4		Customer Perception of De-Marketing Domestic Water Consumption in Egypt.
	Volume 44, Issue 1, March 2024, Page 136-180
	Amal Seddik Afify
	View Article \| PDF 1.66 MB \| View on SCiNiTO

5		Investigating Consumer Perception and Consumer Attitude towards Online Purchase Intention: Applied on Online Grocery Shopping Applications
	Volume 15, Issue 1, January 2024, Page 63-87
	Dina Sameh Abdelmonem; Cherine Soliman; Eiman Negm
	View Article \| PDF 503.82 K \| View on SCiNiTO

6		The consumer behavior of kindergarten children and its relationship to mothers’ environmental awareness from their point of view
	Volume 3, Issue 2, December 2023, Page 86-110

	View Article \| PDF 2.09 MB \| View on SCiNiTO

7		تحليل أنماط الشخصية للمستهلك باستخدام الإنياجرام لتحفيز التسويق الاستراتيجي لشركات الأثاث
	Volume 8, Issue 10, November 2023, Page 533-553
	منال يوسف; علا محمد سمير; سلوي عبدالباري
	View Article \| PDF 1.11 MB \| View on SCiNiTO

8		تعرض الجمهور المصري للأخبار الاقتصادية في المواقع الصحفية المصرية وعلاقته بقلق المستقبل لديه: دراسة ميدانية
	Volume 66, Issue 2, July 2023, Page 893-952
	مريم عادل وليم بسطا
	View Article \| PDF 9.43 MB \| View on SCiNiTO

9		The impact of Saudi university youth's use of Snapchat celebrities' ads on the sustainability of purchasing behavior
	Volume 2023, Issue 11, July 2023, Page 45-64
	Hussah Abdullah Qutaim Al-Hobail; Sally Osama Shehata
	View Article \| PDF 386.53 K \| View on SCiNiTO

10		تأثير المزيج التسويقي الأخضر على سلوك المستهلك
	Volume 2023, Issue 83, April 2023, Page 575-619
	نها الإسدودي
	View Article \| PDF 1.31 MB \| View on SCiNiTO

11		Relations between perceived risks and online shopping behavior in COVID-19 epidemic time: online trust as a moderator
	Volume 45, Issue 1, January 2023, Page 4-35
	عبدالباسط مسلم الخوالدة
	View Article \| PDF 574.76 K \| View on SCiNiTO

12		Consumer Buying Behavior during COVID-19 Pandemic A Comparative Study
	Volume 3, Issue 2, July 2022, Page 51-79
	Salwa M. El-Kady
	View Article \| PDF 822.32 K \| View on SCiNiTO

13		وعى ربة الاسرة بمنظومة الدعم السلعي الجديدة وعلاقته بسلوکها الاستهلاکي
	Volume 32, Issue 1, January 2022, Page 348-379
	ربيع نوفل; هبة الله شعيب; ياسمين عيسى
	View Article \| PDF 837.21 K \| View on SCiNiTO

14		Saudi consumers' perceptions of fashion brands' Applications for augmented reality
	Volume 12, Issue 1, January and February 2022, Page 339-351
	Raghad Omran Fitaa; Wijdan Adnan Tawfiq
	View Article \| PDF 1.5 MB \| View on SCiNiTO

15		الإتجاه نحو تناول الوجبات السريعة وعلاقتها بنمط السلوک الاستهلاکي لدى المراهقين
	Volume 7, Issue 37, November 2021, Page 1137-1180
	فاطمة مصطفى احمد الزهري; فاطمة مصطفى احمد الزهري; سهام فراج; منال مختار عتريس
	View Article \| PDF 1.17 MB \| View on SCiNiTO

16		استخدام الشباب العراقي للإعلان الرقمي وعلاقته بالنزعة الاستهلاکية لديهم- دراسة ميدانية
	Volume 59, Issue 3, October 2021, Page 1543-1578
	براء محمد صالح عيسى العيسى
	View Article \| PDF 5.24 MB \| View on SCiNiTO

17		التکامل بين إستراتيجة الفکر التصميمى للموضة وسلوک المستهلک
	Volume 6, Issue 28, July 2021, Page 686-709
	Mai Samir
	View Article \| PDF 858.86 K \| View on SCiNiTO

18		Studying the Relationship between Humorous Advertising and Consumer Purchasing Decision. “A Mediation Analysis of Brand Awareness”
	Volume 51, Issue 2, July 2021, Page 591-620
	Mona H. Mussa; Marwa M. Ibrahim
	View Article \| PDF 517.38 K \| View on SCiNiTO

19		The role of Neuromarketing in measuring response to marketing stimuli in advertising campaigns
	Volume 11, Issue 4, July and August 2021, Page 237-256
	Nevin Mohamed Ahmed Al-Refai
	View Article \| PDF 1.61 MB \| View on SCiNiTO

20		Exploring the Needed Marketing Content and Strategies to Combat the Negative Global Conditions and Promote Nation Branding for the Post COVID-19 Pandemic Period
	Volume 58, Issue 2, March 2021, Page 91-126
	Eman Negm; Ahmed Elsamadicy
	View Article \| PDF 825 K \| View on SCiNiTO

21		Measuring the Impact of Social Media Advertising Content on Consumers’ Purchasing Intention towards Health and Beauty Products Online
	Volume 58, Issue 2, March 2021, Page 159-192
	Nourhan El-zoghby; Ahmed Elsamadicy; Eman Negm
	View Article \| PDF 864.43 K \| View on SCiNiTO

22		A PROPOSED MINING APPROACH BASED ON BUSINESS INTELLIGENCE BY USING DATA SCIENCES TECHNIQUES
	Volume 21, Issue 1, February 2021, Page 132-148
	Ahmed Bahgat ElSeddawy; Mohamed Hegazy
	View Article \| PDF 839 K \| View on SCiNiTO

23		التيبوغرافيا کعنصر رئيسى فى تصميم الإعلان وعلاقتها بالإختلاف الثقافى للمتلقين
	Volume 6, Issue 25, January 2021, Page 199-216
	سارة جابر
	View Article \| PDF 1.2 MB \| View on SCiNiTO

24		أثر الإعلان على سلوک المستهلک المستدام
	Volume 8, Issue 2, November 2020, Page 797-898
	إيمان إسماعيل أنور
	View Article \| PDF 1.7 MB \| View on SCiNiTO

25		THE IMPACT OF EXPENDITURE CULTURE AND CONSUMER BEHAVIOR ON EGYPTIAN WOMEN
	Volume 49, Issue 6, June 2020, Page 275-298
	Hadeer K. Hosny; Asmaa M. El Sersy; Suhair S. Abdel Gayed
	View Article \| PDF 586.24 K \| View on SCiNiTO
Records Per Page 1 2